![]() ![]() Without an understanding of legal requirements and proper protocol, including consent, businesses may unknowingly send unsolicited SMS messages. ![]() Legal requirements vary depending on global regions and national laws, and the consequences for failing to comply can result in severe reputation damage at best and criminal lawsuits at worst. SMS marketing regulations ultimately ensure the consumer is in control of whether, how and how much to receive text messages from anyone they choose.Īs with other automated marketing channels, like email, the use of SMS for marketing is regulated. They make the SMS landscape safer, more predictable, and less intrusive for individual consumers. Regulations are in place to protect people from unwanted messages. Why Following SMS Marketing Regulations is So Important To be successful, it is important to take a look at these must-know regulations for SMS marketing in the US, including TCPA, CTIA, ADA, and global regulations. Like email, SMS is a regulated channel with its own specific rules and requirements. However, before you keep going on SMS, make sure you’re set up for ongoing compliance. More recently, Plan Ceibal has involved teachers and school leaders more closely when introducing CS activities.SMS marketing can be a powerful component of your growth strategy, no matter what vertical you’re conquering. ![]() Plan Ceibal’s initial top-down organizational structure enabled relatively fast implementation of the One Laptop per Child program whereas closer coordination with educators and education authorities may have helped to better integrate education technology into teaching and learning.In the absence of knowledgeable teachers, Uruguay promoted the use of videoconferencing platforms to improve access to computational thinking lessons.CS activities encourage students to find creative and practical uses of digital technologies that can spark interest in CS, allowing them to deepen their understanding and apply lessons in real-world scenarios.Yet, there is room to make further progress in this area. ![]() Uruguay’s early emphasis on equitable access to technology has carried over to its approach to CS education.Lessons learnedĮxamining Uruguay’s, progress, four important lessons emerge: Yet, Uruguay has been praised for starting initiatives that foster a culture of innovation that can help the country grow an already prosperous technology industry ( Romero, 2013 Serron, 2018 Zucchetti et al., 2020). It is too early to fully understand its impact since many of its programs are still expanding. Plan Ceibal has made remarkable progress toward closing the digital divide in Uruguay. These efforts have created a culture where teachers and students are encouraged to use technology to explore innovative and practical applications ( Zucchetti et al., 2020). Beginning in 2010, Plan Ceibal set up in-school and after-school activities, in coordination with the ANEP 1 (National Administration of Public Education), for students to learn computational thinking, robotics, and coding skills. Since 2007, Plan Ceibal-a national education initiative launched by Uruguay President Vazquez-has been distributing digital devices to students and providing schools with internet access, introducing a variety of tools and resources to improve education in Uruguay. Yet, attention has been shifting to a “growing constellation” of startups and technology firms that have the potential to turn Uruguay into a regional technology powerhouse ( Romero, 2013). A small country of 3.5 million people wedged between Argentina and Brazil, Uruguay has traditionally been known for its herds of livestock and commodity-driven export economy. This study will focus on how Uruguay developed its CS education program. CS education can also reduce skills inequality if education systems make a concerted effort to ensure that all students have equitable access to curricula that provide the needed breadth of skills, regardless of gender, ethnicity, or socioeconomic status. ![]()
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